NEW DELHI: Ashiana Housing, a listed real estate developer focusing on senior living projects, plans to invest ₹800 crore for land acquisition across India in FY27, according to a senior executive.
The sales value for bookings in senior living reached ₹570.15 crore in FY26—the highest ever for the company—marking the sale of 569 units over 7.37 lakh sq. ft. This is a significant increase from FY25, which saw ₹382.90 crore from 430 units and 5.41 lakh sq. ft.
“We see a continuous demand for senior living housing, and we are actively searching for land. This year, we aim to explore new cities in addition to those where we currently operate,” stated Ankur Gupta, Joint Managing Director of Ashiana Housing.
The company runs nine senior living projects nationwide. Recently, it acquired 8.83 acres in Raigad district, Maharashtra, where a new senior living project is planned.
Additionally, Ashiana has secured 28.55 acres in Pune, marking the company’s largest land acquisition for a senior living project, with an estimated saleable area of 20 lakh sq. ft. and potential sales value of ₹1,800 crore.
“Acquiring large land parcels will enable us to foster community development. We are also considering expanding into markets like Bangalore and Hyderabad,” Gupta added.
Ashiana Housing has also successfully delivered several kid-centric projects, including Ashiana Amarah in Gurugram, Ashiana Town in Bhiwadi, and Ashiana Umang in Jaipur.
The company’s portfolio encompasses over 55 projects across four categories: senior living, premium homes, elite homes, and kid-centric homes. With a presence in eight Indian cities, Ashiana has constructed and delivered more than 23 million square feet and manages over 19 million square feet of residential and community spaces under lifetime service contracts.
“A key component of our senior living projects is maintenance. We keep the community engaged through various activities,” Gupta remarked.
According to UNFPA estimates, India currently has over 150 million people aged 60 and above (11% of the population), a figure expected to more than double to 347 million (21% of the population) by 2050.
A recent survey by The Association of Senior Living India (ASLI) and PwC indicates that 85-90% of industry leaders are optimistic about the sector’s growth in India over the next 15 years, with many planning active investments, diversification, and service expansions.
The sector is anticipated to grow at 20% annually, reaching nearly USD 50 billion by 2030.
The market is witnessing robust investments, with nearly 20 deals completed in the past 18 months. Investment sizes have exceeded ₹100 crore, attracting new investors and diversifying target portfolios.
Premium senior living facilities are demonstrating strong performance with occupancy rates consistently around 80-85%.
