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UP-RERA warns buyers on ‘assured returns’ schemes, ads

Representative AI image NEW DELHI: The Uttar Pradesh Real Estate Regulatory Authority (UP-RERA) has issued a public advisory to homebuyers, cautioning them against deceptive promotional schemes such as “assured returns” and “fixed rental income before possession.” The authority stated that these offers lack legal validity. UP-RERA noted that many developers continue to promote schemes like subvention plans, pre-EMI payments until possession, buyback guarantees, and lease assurance models to lure buyers. Some developers also use flashy offers like free cars, gold coins, and international trips. Sanjay Bhoosreddy, chairman of UP-RERA, stated, “Homebuyers should be wary of promotional schemes like assured returns…