Tamil Nadu RERA Bans Flashy Real Estate Ads with New Rules
CHENNAI: Real estate listings claiming plots and homes just three kilometers from Kilambakkam and two kilometers from GST Road, complete with numerous amenities, have saturated social media and highway advertisements. However, following a recent decree from TNRERA (Tamil Nadu Real Estate Regulatory Authority), builders with vague or misleading advertisements may soon face penalties. With this initiative, TNRERA has delivered a clear message to the real estate sector: deceptive advertising practices will no longer be tolerated. The era of unchecked promotional tactics is coming to an end, granting buyers the transparency they deserve. TNRERA now requires that all real estate advertisements—whether…