Future-Ready Real Estate: The Urgent Need for Smarter, Greener Practices


BY: ETStudios

India’s real estate industry is at a pivotal moment, contributing approximately 7% to the nation’s GDP and projected to reach a $1 trillion market size by 2030. However, mere scale is no longer sufficient; a comprehensive reevaluation of construction practices and their environmental impact is essential.

With India’s commitment to achieving net-zero emissions by 2070, sustainability has shifted from being a trend to a foundational requirement. Given that buildings account for nearly 40% of global energy consumption and a sizeable portion of emissions, the focus on the built environment is intensifying.

This is not a distant concern. Policy frameworks are adapting, ESG metrics are shaping investment flows, and smart cities are transitioning from pilot stages to urban realities. As buyers and tenants raise their expectations, investors are increasingly attentive.

In light of these changes, we are proud to introduce *Future-Proof Realty*, a new discussion series that captures this transformation as it happens. Created by ETRealty and ETStudios, the series features prominent figures in real estate, urban planning, architecture, sustainability, and technology, examining the practical implications of this evolution.

Each episode addresses a critical challenge, from incorporating sustainable materials into standard construction practices, retrofitting older buildings for energy efficiency, to adhering to new regulations. The series aims to unravel both the complexities and opportunities presented by these topics.

This isn’t simply about green aesthetics or solar energy; it’s about creating buildings that are efficient, resilient, and adaptable for the future. It’s about achieving a balance between growth and sustainability, innovation and regulation, vision and accountability.

The real estate sector occupies a unique position at the crossroads of infrastructure, environment, finance, and lifestyle, meaning developments here have wide-ranging effects across various industries and communities.

*Future-Proof Realty* uncovers these intricate stories through candid and informed conversations rather than through traditional presentations. This is not merely a marketing initiative; it is a documentation of a sector undergoing significant transformation.

  • Published On Jul 23, 2025 at 03:09 PM IST

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